![]() To what do you attribute this?įishman : Those that have failed, failed to adapt. CRM Editor Leonard Klie interviewed F ishman to find out more.ĬRM: The book starts by pointing out that many retailers have failed recently. If they don’t, they risk joining the many businesses that flourished in earlier years but failed to adapt, losing market share and ultimately being forced to close. ![]() V eteran sales trainer Rob Fishman notes in his new book, Retail Sales Success in an Online World: How to Compete and Win in the Amazon Era, that companies need to come to grips with the realities of how consumers shop today. ![]()
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